Apple promises to Pro and Tell on October 28, and a touchscreen MacBook Pro could finally arrive

Date:
Mon, 19 Oct 2026 17:03:08 +0000

Description:
Apple is teasing an October 28 reveal with its Pro and Tell campaign, and all signs point to potential new MacBook Pros with touchscreen OLED displays, alongside possible iPad updates.

FULL STORY ======================================================================Copy link Facebook X Whatsapp Reddit Pinterest Flipboard Threads Email Share this article 0 Join the conversation Follow us Add us as a preferred source on Google Newsletter Subscribe to our newsletter Apple tells us it will 'Pro and Tell' on October 28 The touchscreen MacBook Pro, an iMac with M6, and an iPad mini with an OLED screen are likely incoming It comes in the middle of an incredibly busy product cycle for Apple Apple s on a roll! Just eight days after dropping the HomeView , HomePod mini 2 , and Apple TV 4K , and four
days before the iPhone Duo starts shipping, the Cupertino-based technology giant is teasing more.

In a post on X (formerly Twitter) , Apples SVP of Marketing, Greg Joswiak, writes, Cant wait to pro and tell next week, alongside an Apple logo being drawn. The same graphic was also posted to @HelloApple on Instagram with the caption, About next week The latter gives us the timing and leaves us marking our calendars for a reveal similar to Apples recent home product launches. However, Joswiaks post teases something Pro that could be on the horizon. Alongside the teasers, Apple has also sent media invites for an experience in LA on October 28, 2026. Thats the same wording the company used to describe its Welcome Home event, so Id suspect there wont be a formal keynote, but there will be plenty of hands-on time. Latest Videos From TechRadar Watch
full video here: The teaser depicts the Apple logo being drawn using an array of colors, mostly silver, white, and blue, with small, vibrant pops of red, orange, and yellow. To me, it looks as though a finger could be drawing the logo, given the overall shape, or perhaps a brush of some sort is being used to create it.

Either way, it points to the likely arrival of new Macs or iPads. Remember, like most of Apples products, these devices feature an Apple logo on the
back. You may like New report suggests MacBook OLED is on track for a
possible release later in 2026 Apple's 'Welcome Home' event will be on
October 13 and Im very intrigued Apple Event 2026 recap foldable iPhone
Duo, iPhone 18 Pro, AirPods 5, and more Cant wait to pro and tell next week. https://t.co/3wUkxwq35i October 19, 2026 Theres been no shortage of rumors, and its likely that Apple will drop a significant update to the MacBook Pro family next week, finally delivering a touchscreen laptop.

Thats something the company has been pretty firm about ruling out, but it seems to have turned a corner if recent reports are to be believed. Both the new 14-inch and 16-inch models are expected to pair the first touchscreen on
a Mac with an OLED display, delivering the same vibrant, rich viewing experience as an OLED iPhone or iPad Pro, all within a redesigned, slimmer notebook. Get daily insight, inspiration and deals in your inbox Sign up for breaking news, reviews, opinion, top tech deals, and more. Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. (Image credit: Lance Ulanoff / Future) Under the hood, these flagship MacBooks will likely get Apples best chips, whether thats the M6 or the M5 Ultra, which premiered with the Mac mini and Mac Studio in August 2026. Recent reports
also hint that the M6 could be coming to the iMac , which is due for an upgrade after launching with the M4 in 2024. A new entry-level 14-inch
MacBook Pro could also arrive with a design similar to the current
generation, likely featuring the M6 chip instead of the M5 for better performance across the board, particularly for AI tasks.

Alongside the Mac, the iPad could also be in the mix, potentially hinted at
by the vibrant colors and what appears to be a finer, brush-drawn Apple logo. Coming shortly after the iPhone Duo starts shipping, a major iPad mini
upgrade is also rumored. It could carry a considerably higher price a reminder that the current model starts at $699 / 699 / AU$949 and add a ProMotion OLED display, a redesigned body, and a more capable chip under the hood. (Image credit: Future/Jacob Krol) Ive been wishing for a redesigned
iPad mini with Magic Keyboard support and a better screen for a while, so
this would be music to my ears, and likely to many others too. The iPad
lineup is still in pretty good shape, with the Air and Pro models already receiving updates with better processors earlier this year. Besides the iPad mini, the only other model likely due for an upgrade is the entry-level iPad, but its unclear whether it will be updated next week.

Either way, we only have a few more days to wait to see what Apple has been working on. After all, the company has promised to Pro and Tell. Let me know what youre most excited about in the comments below. Follow TechRadar on Google News and add us as a preferred source to get our expert news, reviews, and opinion in your feeds. Make sure to click the Follow button!



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Link to news story: https://www.techradar.com/computing/macbooks/apple-promises-to-pro-and-tell-on -october-28-and-this-might-be-the-long-awaited-arrival-of-the-touchscreen-macb ook-pro


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